Advertising on Beauty & The Blog

Fresh Meat Never Looked So Good

By Andrea Claire · February 28, 2012 · 2 Comments ·

Title credit: Janine Falcon / BeautyGeeks cuz my title just wasn't as clever as hers.

Dovima / Avedon tribute.

American Gothic inspired.

and...

BIG FINISH!!!

Client: Bistecca Tuscan Steakhouse

Photographer: Scott Woodward

Stylist: Furquan Saini [who has no website] assisted by Amanda Tan

Hair & makeup: Andrea Claire [me] assisted by Mag Yang [check out the behind the scenes notes for makeup here.]

Photo Illustrations: Calvin Chua & Procolor Singapore

Retouching: Procolor Singapore

Production: Ugly Duckling Projects

Filed in: Advertising, fashion shoots, shoots with animals
Tagged with: andrea claire, furqan saini, Scott Woodward, procolor singapore, ugly duckling projects, ugly d, Bistecca Steakhouse Singapore, calvin chua

Why Men Should Not Write Copy For Women's Products

By Andrea Claire · August 28, 2010 · 0 Comments ·

I saw this on BestWeekEver.tv Wash your Vagina to get a raise? Seriously? Someone needs to get fired.

Oh and 'Have a Happy Period' ladies,URGH

Whether I have my period or not - I see these ads and I want to throw things.

I don't believe a woman wrote these for one second, and if by chance a woman did - she must have zero friends and talks only to her stuffed Smurfs.

In fact, here's an image of the writing partner

They had to change from 'Have A Smurfy Period' for a broader, 'human' audience.

Filed in: Advertising, copywriting, advertising for women, copywriters
Tagged with: BestWeekEver, andrea claire, aclairebeauty, Bestweekever.tv, always have a happy period